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This website is intended only for users of nicotine or tobacco products who are over 18.

This website contains information about our smoke-free products and we need your age to make sure that you are an adult who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.
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A jade green IQOS ILUMA PRIME device.

IQOS ILUMA - New generation technology

A range of cutting-edge heat-not-burn devices.

An IQOS ILUMA PRIME Holder and Pocket Charger.

New technology

The new IQOS ILUMA technology provides a cleaner and more consistent user experience.

The new IQOS ILUMA SMARTCORE INDUCTION SYSTEM™ has no blade which makes it easier to insert the tobacco stick. The metal element heats the tobacco from the inside using induction. Tobacco is heated rather than burned.

IQOS ILUMA™ is designed to be used only with TEREA™ sticks. Do not use IQOS ILUMA™ and TEREA™ sticks with previous IQOS™ generations, as this cause damage to your device.

An IQOS ILUMA PRIME Holder and Pocket Charger.
An IQOS ILUMA Holder.

Next level technology.

 An IQOS ILUMA Holder.

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A jade green IQOS ILUMA PRIME device.
IQOS ILUMA PRIME New

Next level forward.

Innovative bladeless technology.
New premium design.

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An IQOS ILUMA Holder and Pocket Charger.
IQOS ILUMA New

With the same design.

Innovative bladeless technology.

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An IQOS ILUMA ONE device.
IQOS ILUMA ONE New

Compact design.

Innovative bladeless technology.

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This product is not risk free and provides nicotine, which is addictive. Only for use by adults.