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IQOS - Heated tobacco.
An alternative to continued smoking.
Advanced Smoke free alternatives release an aerosol with less harmfull chemicals compared to cigarettes.
An alternative to smoking.
IQOS is an alternative to continued smoking. IQOS emits on average 95% lower levels of harmful chemicals compared to cigarettes.*
Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free. See Important Information.
*’95% less’ represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). See Important Information.
An alternative to smoking.
No smoke, less smell than cigarettes, no negative impact on indoor air quality*.
IMPORTANT INFORMATION: IQOS is not risk-free.
*Source: PMI study conducted under ISO standards simulating real-world scenarios and based on threshold limits established by existing air quality guidelines.
An alternative to smoking.
IQOS is an alternative to continued smoking. IQOS emits on average 95% lower levels of harmful chemicals compared to cigarettes.*
Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free. See Important Information.*’95% less’ represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). See Important Information.
An alternative to smoking.
No smoke, less smell than cigarettes, no negative impact on indoor air quality*.
IMPORTANT INFORMATION: IQOS is not risk-free.*Source: PMI study conducted under ISO standards simulating real-world scenarios and based on threshold limits established by existing air quality guidelines.
An alternative to continued smoking.
No tar
Doesn't burn
Less Carbon Monoxide
IMPORTANT INFORMATION: The absence of combustion does not mean that IQOS is risk free. IQOS provides nicotine, which is addictive.
Heating technology
The technology present in IQOS devices heats the tobacco, ensuring that no combustion occurs.
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