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Make an informed decision
Discover heated tobacco features and devices before you buy your device.
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Talk with na IQOS expert
We'll call you to answer all your doubts about IQOS.
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Demo in-store
If you prefer, our experts can walk you through the basics and get you started at an IQOS store or selected partners.
Heated tobacco technology
IQOS heats tobacco instead of burning it, enabling an experience with real tobacco. It is an alternative to cigarettes, without combustion, without ash and no cigarette smell.
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About IQOS
IQOS is an alternative to cigarettes, without fire or cigarrete smell. A user experience with real tobacco.