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This website is intended only for users of nicotine or tobacco products who are over 18.

This website contains information about our smoke-free products and we need your age to make sure that you are an adult who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.
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Make an informed decision

Discover heated tobacco features and devices before you buy your device.

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    Talk with na IQOS expert

    We'll call you to answer all your doubts about IQOS.

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    Demo in-store

    If you prefer, our experts can walk you through the basics and get you started at an IQOS store or selected partners.

Heated tobacco technology

IQOS heats tobacco instead of burning it, enabling an experience with real tobacco. It is an alternative to cigarettes, without combustion, without ash and no cigarette smell.

IQOS emits 95% less harmful chemicals compared to cigarettes.*

*”95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F).

IQOS has no lit end or second-hand smoke.

IQOS produces less smell than cigarretes

I want to learn more

Send us your details and our team will contact you to answer all your questions about IQOS.

About IQOS

IQOS is an alternative to cigarettes, without fire or cigarrete smell. A user experience with real tobacco.

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This product is not risk free and provides nicotine, which is addictive. Only for use by adults.